Our journey began in 2006

Our vision of individual travelling

The world is getting bigger, more beautiful and interesting for us,
when discovering them is as easy as ordering a three-course meal.

Ilona Hensel

“I am Ilona Hensel, founder of Geotoura.

Together with my husband, I love travelling. On my round trips, it is important to me to experience the country and its people intensively and authentically, to look behind facades and uncover hidden treasures. For accommodation, I prefer hand-picked hotels with a very special charm.

However, organising such trips perfectly requires an enormous amount of work and in-depth knowledge of the country and culture, and often also personal relationships.

That’s why I founded Geotoura. At Geotoura, we use our own systems and processes to offer a unique range of high-quality trips. The result is trips that are as personalised and full of authentic and enjoyable experiences as I would like my own trips to be.”

Ilona Hensel
Founder of Geotoura

„Customised, but simple“ – An idea becomes reality

With the Triz method to an innovative travel product

Geotoura began offering cultural study tours in Andalusia in 2006. The focus was on offering travellers insights ‘behind the scenes’ of the destination and staying in boutique hotels with a special ambience. Trained cultural study tour guides ensured an educational and enjoyable trip.

We quickly felt the urge to use our knowledge and quality to create an even more personalised offer. My husband, co-founder and experienced innovation manager in the industry, introduced the TRIZ method for this. TRIZ is an innovation system for resolving seemingly mutually exclusive opposites through newly conceived approaches.

Geotoura thus became a pioneer in detailed, tailor-made travel, which later became known as ‘Highly Personalised Traveling’. As an online tour operator, we offer this unique way of travelling to a broad customer base.

Highly personalised individual trips can be booked digitally and online.
The best of two worlds for a unique experience.

Geotoura only employs trained and experienced experts from the tourism industry with a high level of regional expertise and an affinity for creating personalised travel experiences. Important tools for our travel experts are real quality management through regular on-site visits to our service providers and hotels, contact persons and offices in the destinations, ongoing workshops and further training.

For individual travel, you have to be able to do what others can’t. That’s why we developed our very own software: Cleo Travel Systems. It enables us to manage the complexity of our travel offers and simplify them for you, efficiently implement travel requests, ensure their fulfilment and make our extensive knowledge, destination expertise and insider tips available to you in real time. Cleo Travel Systems is an important component in offering you a 100% customised trip quickly and with a good price-performance ratio.

Today we are one of the leading, perhaps the leading tour operator of highly personalised individual tours in Europe.

Innovation

The Geotoura Travel concept

Customised
Planning

Customized travel means adapting all the details of your holiday to your personal wishes. Transportation, destinations and hotels – exactly where you want to go and what to expire.

Unique
Experiences

Geotoura offers you charming boutique hotels where every night is a dream. Hand-picked culinary and cultural experiences and customised itineraries will make your trip unforgettable.

Personal
Service

The choice is yours! You can configure every detail of your trip yourself or let our experts advise you. The result is always a completely personalised trip for you.

Our aim is to realise a very personal and special trip for each of our customers. Our country experts create a customised itinerary for you according to your specifications and create wonderful, memorable experiences. You can book hand-picked additional offers through us in advance. A destination expert in the travel area is always available to take care of your requests.

Culture or nature, mountains or beach, activities or relaxation, sociable parties or solitary hikes – whatever interests you: tell us what your ideal holiday should look like. We will put together a holiday to suit your preferences. And if you have any other wishes, our staff will optimise the trip until everything is just right.

Geotoura travel concept Geotoura hotel concept Geotoura FAQ

One passion – one Team

Geotoura team

With our team of travel experts and product managers as well as over 20 travel designers in Heidelberg and partner offices in numerous European destinations, personalised advice is just a click away at Geotoura.

Get to know the Geotoura team

Geotoura: partner and airlines

Important notice

Geotoura is not allowed and cannot offer flights for airlines that are on the EU blacklist(www.ec.europa.eu)– a list of airlines that have been banned from operating in the EU.

Reliable partners for your trip

Sustainable travelling as travel concept

Geotoura Team

The CSR seal is an award for sustainability and corporate responsibility in tourism. Together with tour operators, KATE e.V. (Contact Centre for Environment and Development), the Protestant Development Service (EED e.V.) and the UniEurope trade union federation, the ‘forum anders reisen’ association has developed a set of tools to create sustainability reports and thus effectively implement corporate social responsibility (CSR) in tourism. The CSR seal is an expression of the fact that we fulfil our corporate and social responsibility above and beyond legal requirements. We contribute to sustainable, economic, ecological and social development in tourism.

Of course, you can offset the CO2 emissions of your trip with us and our partner Atmosfair.

Innovation Cleo Travel Systems – designed for your dream holiday

Geotoura Team

At Geotoura, we know that behind a great holiday is not only extensive knowledge of the country, but also intelligent processes and digital innovation. The key is to make travelling easy, flawless and satisfying in all respects with the highest level of individuality.

This was exactly what we were looking for in an IT solution when we started developing Cleo Travel 10 years ago as a complete solution for the individual travel sector. The result was a tourism software platform with a business logic that was developed by IT, process and tourism experts in an interdisciplinary manner in order to minimise the complexity of individual trips through intelligent software, processes and algorithms.

We map the entire value chain for your trip and work together with our partners on an interdisciplinary basis: from your enquiry via the website to your tailor-made trip; from booking the service providers in the destinations to preparing the travel documents and looking after you during the trip.

Individual holidays are our passion and this intelligent IT solution is our guarantee for high customer satisfaction, extremely low error rates and ultimately for our attractive price-performance ratio.

All about Geotoura – Our travel journal

By jeep to Mount Etna

Mount Etna, Europe's highest and most active volcano, rises majestically on the east coast of Sicily. With a height of around 3,329 metres, Mount Etna is an imposing landmark that dominates the island's landscape. Set off by jeep on a journey of discovery through the volcanic landscape, which takes you through villages, forests and several lava flows. A real adventure as part of your personalised tour of Sicily. Find out more.

The rural hotel Olivetum Colina: Slow life in Andalusia and the olive harvest

The small rural hotel Olivetum Colina is located on a hill surrounded by millions of olive trees and just 15 minutes from the small town of Montoro. We spoke to host Brigitte about her special ‘place of power’ and what Geotoura travellers can expect there in authentic Andalusia.

What does sustainable and respectful travelling with Geotoura mean?

Sustainable travelling can start with small things. At Geotoura, it primarily means getting to know the country and culture in a conscious and respectful way. But it also means particularly authentic experiences, typical local, mostly privately run accommodation and regional cuisine. In this article, you can find out more about what makes our trips special and what is important to us.
Go to category